
Bennett Yang
【Experience in NAND flash / Computer Peripheral product filed】 • 12 years of Channel Flash product (SSD/UFD/Memory Card) management... | New Taipei City, New Taipei City, Taiwan
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Bennett Yang’s Location New Taipei City, New Taipei City, Taiwan
Bennett Yang’s Expertise 【Experience in NAND flash / Computer Peripheral product filed】 • 12 years of Channel Flash product (SSD/UFD/Memory Card) management experience and leader all Flash product future plan. • 6 years of RD manager experience in MP3, EX-HDD and also DPF products design and market control. • 4 years of RD engineer experience in MP3 design. • Extensive ability of marketing ,product planning and procurement. • Well communication skill in complex organization. 【What I got】 Learning how to control all regions and giving the right sales strategy for each region in order to raise the market share of own brand products and extend Company branding. 【What I did】 • Successful lead ADATA Brand SSD to grow more than 10 times in 3 years. • Build a good relationship with controller and Flash vendors. • Developing the best products to fulfill 80% customers' demand and differentiate the one from the other brands in order to survive between all kinds of competitors. • Establish C-system to strengthen the new product development specifications, marketing trend, product position, price control, product quality and schedule control. • Plan the Flash product(SSD/UFD/Card) strategy and future products to enhance selling strength to gain more market share. 【Key Achievements】 • Integrate all resources to develop the right products. • SSD market share represented second-most in global channel market in 2017.(Module makers) • Launched the world's first TLC SSD product. (Module makers) • Launched the world's fastest PCIe SSD product. • Flash Products monthly shipping QTY grow more than 20 times in 3 years. • Products Revenue proportion grows from 5% to over 35% within 3 years.
Bennett Yang’s Current Industry Silicon Power
Bennett
Yang’s Prior Industry
Transcend Information
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Adata Technology
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Silicon Power
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Work Experience

Silicon Power
Director Of Product Marketing
Mon Apr 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jul 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time)
Adata Technology
Director Of Product Marketing
Tue May 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Dec 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time)
Transcend Information
Rd Manager
Mon Apr 01 2002 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Mar 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time)