
Craig Nakano
My passion lies in identifying market opportunities, user research, analyzing data, envisioning and defining strategies, capabilities, and features... | San Francisco Bay Area, San Francisco Bay Area, United States
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Craig Nakano’s Emails [email protected]
Craig Nakano’s Phone Numbers No phone number available.
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Craig Nakano’s Location San Francisco Bay Area, San Francisco Bay Area, United States
Craig Nakano’s Expertise My passion lies in identifying market opportunities, user research, analyzing data, envisioning and defining strategies, capabilities, and features that are expressed through creating and building innovative user-centered solutions for organizations with complex product challenges and opportunities. I am a product and design leader whose data-driven, user-centered solutions have consistently improved metrics. I mentor my team to identify clear business goals, unserved customer needs, and pain points to guide their product and design decisions. I practice the gathering of data from user research, funnel metrics, SQL analysis, surveys, analytics, and various sources to identify key data points. Product OKRs and design thinking can then be used to incorporate solutions into projects on the product roadmap. These improvements are then verifiable by AB testing and other metrics for continuous conversion optimization. I coach my teams to base their designs on clear understanding of the goals and success metrics for a project. Heuristic analysis is a quick way to determine issues users may face. Conducting usability tests on designs prior to launch, using high fidelity prototypes or simple wireframes, help assess the strength of the design and address confusion. I am a product and design leader with the experience of evangelizing and implementing design thinking processes and culture across the organization. Specialties/Industry expertise: Enterprise Platform and Products Small Business Marketing CPG/Direct Sales - Beauty/Skin Care/Nutrition/Fashion E-commerce Entertainment - Interactive social gaming Financial - Institutional/Adviser/Sponsor/Shareholder/Retirement - Transactional based services Enterprise Platform/System/Applications Management and Observability - Cloud, On-Prem, Hybrid, Multicloud - Telemetry, Task, Time, and Topology Cloud Computing - Infrastructure, Management, Compute, Data, Networking, Storage, DB, IAM/Security, and ML High Performance Computing Simulation Fraud Protection and Detection Medical/Health - Evidence-Based Decision support - CPOE - Medical Content Platform
Craig Nakano’s Current Industry Wells Fargo
Craig
Nakano’s Prior Industry
Rhythm And Hues
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Sony Pictures Imageworks
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Prodxd
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Capital
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Zynx Health
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Arbonne International
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Yp The Real Yellow Pages
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Deluxe
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Invision
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Paypal
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Uc Berkeley Extension
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Wells Fargo
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Work Experience

Wells Fargo
VP Digital Banking, Strategy, Digital, + Innovation Team
Wed Jul 01 2020 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Uc Berkeley Extension
Instructor
Fri Mar 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Sep 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time)
Paypal
Product/Design Lead
Mon Oct 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Feb 01 2020 00:00:00 GMT+0000 (Coordinated Universal Time)
Invision
InVision Design Leadership Forum Member
Sat Sep 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Deluxe
Executive Director - Product Management + UX Design
Wed Oct 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Mar 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time)
Yp The Real Yellow Pages
Director of Product + UX Design - Ad Platform
Tue Oct 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu May 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time)
Arbonne International
Director of Product + UX Design
Mon Oct 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Sep 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time)
Zynx Health
Principal UX Architect + Product Engineer
Sun Aug 01 2010 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Jul 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time)
Capital
Senior Information Architect + Product Manager
Thu Mar 01 2001 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Jul 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time)
Prodxd
Founder/Principal - Product Strategy + Design + Development
Sat Jul 01 2000 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Sony Pictures Imageworks
Digital Specialist
Mon Mar 01 1999 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Mar 01 2001 00:00:00 GMT+0000 (Coordinated Universal Time)
Rhythm And Hues
Technical Director
Tue Jul 01 1997 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Mar 01 1999 00:00:00 GMT+0000 (Coordinated Universal Time)
— Present