
Dhiraj Kumar
Professional Data Scientist with experience across Banking, Life Insurance, Digital Payments and Ed Tech domains. I have worked... | Bengaluru, Bengaluru, India
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Dhiraj Kumar’s Emails dh****@we****.com
Dhiraj Kumar’s Phone Numbers 1720332****
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Dhiraj Kumar’s Location Bengaluru, Bengaluru, India
Dhiraj Kumar’s Expertise Professional Data Scientist with experience across Banking, Life Insurance, Digital Payments and Ed Tech domains. I have worked on providing analytical solutions to various business problems such as: 1. Real time Fraud Detection for digital payments: Build the risk strategies using a combination of rule-based approach and machine learning models, to classify Frauds from Good transactions. Developed the model and risk strategies for various types of fraud such as SCAM, Account Take Over, Stolen Financials, New Account Fraud, Old Account Fraud, First Party Fraud, Second Party Fraud, Third Party Fraud etc. 2. Anomaly Detection: Build an unsupervised ML model to find anomalies in the data set. This helped in identifying any new fraud pattern. 3. Customer Segmentation: Using various customer attributes segmented the customers into homogenous segment. Unsupervised ML algorithms was used for segmentation. Segment profiling was done and insights were communicated to the business stakeholders. 4. Customer Churn Prediction: A classification model was build to identify customers who might leave in next few days/weeks/months. Strategies were formulated to retain these customers. 5. Marketing Mix Model: Build a machine learning model to understand the effectiveness of different marketing campaigns on Sales volume. The model helped in understanding the contribution of different variables to make sales happen. It helped in better planning and budget allocation for future marketing initiatives. 6. Pricing Analytics: Used Regression models to determine price elasticity of demand. It helped business to understand the impact of different price points on sales/revenue. 7. Product Analytics: worked on product features optimisation and improvement. Applied A/B testing to test various assumptions and measured the impacts. Used data to highlight product insights and strategies.
Dhiraj Kumar’s Current Industry Western Union
Dhiraj
Kumar’s Prior Industry
Tata Consultancy Services
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Icici Prudential Life Insurance
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Finitiatives Learning
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Western Union
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Work Experience

Western Union
Senior Manager - Data Science
Sat Oct 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Western Union
Manager - Data Science
Sun Nov 01 2020 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Sep 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time)
Western Union
Senior Data Scientist - WU Digital Risk
Wed May 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Oct 01 2020 00:00:00 GMT+0000 (Coordinated Universal Time)
Western Union
Data Scientist- WU Digital Risk
Fri Jun 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Apr 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time)
Finitiatives Learning
Head of Product Management
Thu Sep 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Jun 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time)
Icici Prudential Life Insurance
Business Associate
Fri May 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Sep 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time)
Tata Consultancy Services
Systems Engineer
Sun Aug 01 2010 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jun 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time)