
Erik Erwin
“Anthropology is the most humanistic of the sciences and the most scientific of the humanities." - Alfred L.... | 2041 Englewood Avenue, Durham, United States
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Erik Erwin’s Location 2041 Englewood Avenue, Durham, United States
Erik Erwin’s Expertise “Anthropology is the most humanistic of the sciences and the most scientific of the humanities." - Alfred L. Kroeber Over 50 years ago the human species accomplished the inconceivable feat of sending people to the moon and bringing them safely back home. Yet over half a century later we still are unable to predict the most significant events impacting humans here on earth including recessions, insurgencies, and the outcomes of elections. Why is that? Predicting the behavior of our incredibly unpredictable 'wise' species, Homo sapiens, is one of the most complex challenges of our times. While we may never be able to accurately forecast how humans react to a given set of circumstances, what we can do is begin to unravel the cultural, social, and psychological conditions and influences that impact why we do the things we do in an effort to influence behavior in the future. The paradigm of anthropological analysis offers the most holistic approach to understanding human perception and behavior by investigating how culture, history, language, and evolutionary psychology influence our thoughts and actions. That's what I do - decipher the complexities of consumer culture to build more meaningful brands and deeper connections with your target audience.
Erik Erwin’s Current Industry Touchstone Research
Erik
Erwin’s Prior Industry
University Of Colorado Boulder
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National Park Service
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The University Of Texas At El Paso
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United States Department Of Defense
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The Npd
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W5
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Emic
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Touchstone Research
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Work Experience

Touchstone Research
Senior Project Director
Tue Mar 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Emic
Consumer Anthropologist
Thu Sep 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Mar 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time)
W5
Market Research Consultant
Sun Jul 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Aug 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time)
The Npd
Market Research Analyst
Sun Jan 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Jun 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time)
United States Department Of Defense
Social Scientist
Wed Jul 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Dec 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time)
University Of Colorado Boulder
Assistant Director - Interactive Theatre Project
Tue Jan 01 2008 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Jul 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time)
The University Of Texas At El Paso
Education and Outreach - ROAM (Research and Education Opportunities in Antarctica for Minorities)
Wed Aug 01 2007 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Aug 01 2008 00:00:00 GMT+0000 (Coordinated Universal Time)
University Of Colorado Boulder
Science Outreach Educator - Science Squad
Tue May 01 2007 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri May 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time)
National Park Service
Seasonal Archaeologist
Sun May 01 2005 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Aug 01 2005 00:00:00 GMT+0000 (Coordinated Universal Time)
University Of Colorado Boulder
Anthropology Instructor - Anthropology Department
Sun Aug 01 2004 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Dec 01 2007 00:00:00 GMT+0000 (Coordinated Universal Time)