
Felicity Alma
Helping people tell their stories and engage with their community is the driving force behind all my work.... | London, England, United Kingdom
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Felicity Alma’s Emails fe****@th****.org
Felicity Alma’s Phone Numbers No phone number available.
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Felicity Alma’s Location London, England, United Kingdom
Felicity Alma’s Expertise Helping people tell their stories and engage with their community is the driving force behind all my work. Whether it's through my work in communications and engagement at a large non-profit or in my role as an editor and copywriter, my aim is always to support people to reach their audience in the best way possible. In my day-to-day role I use my strategic knowledge of communications and audience engagement to support multiple teams, delivering successful internal comms and network engagement projects. A few of my highlights from the last 18 months include: 1) Working in collaboration with my team to deliver an online conference to nearly 2,000 attendees. As part of this, I managed 4 successful panels across the weeklong event, including researching high-value speakers and persuading them to take part. preparing briefings for panellists and promoting the panel discussions to delegates. I increased registration by 85% from the previous year and we achieved 90% or above positive feedback on all panel sessions. 2) Supporting the organisation in moving from a face-to-face service to remote-only during the Covid-19 pandemic. Prioritising what needed to be communicated to facilitate the switch in delivery, I worked across multiple teams to engage our workforce of 1,000 people and our 265 member organisations with the change. We successfully migrated people over with a turnaround of under 1 month. 3) Establishing new ways of communicating with our audience to help mobilise our largest ever funded service. I used audience segmentation to reduce the risk of comms fatigue with service leaders and launched a newsletter that maintains a 60% engagement rate. I also established an online group to increase knowledge sharing and peer support across our network which still has over 1,500 active monthly users 2 years on and remains the largest group on our networking platform. As I move forward with my career I'm looking forward to continuing to combine the experience in communications, strategy and audience engagement I have with my work as an editor and copywriter.
Felicity Alma’s Current Industry Citizens Advice
Felicity
Alma’s Prior Industry
Mendip Citizens Advice Bureau
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Citizens Advice
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The F Word
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Freelance
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Work Experience

Citizens Advice
Communications and Engagement Specialist
Thu Jun 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Freelance
Freelance Editor, Writer and Proofreader
Wed Feb 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Citizens Advice
Senior Communications Officer
Thu Sep 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Jun 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time)
The F Word
Social Media Editor
Sat Aug 01 2020 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Oct 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time)
Citizens Advice
Communications Officer (Funded Programmes)
Thu Nov 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Oct 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time)
Citizens Advice
Communications Officer
Wed Nov 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Oct 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time)
Citizens Advice
Communications Support Officer
Mon Feb 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Nov 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time)
Citizens Advice
Administrator
Wed Apr 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Feb 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time)
Mendip Citizens Advice Bureau
Administrator/Gateway Assessor
Mon Sep 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Apr 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time)