
Garth Rhoda
20 years of experience in the media, marketing and digital technology industry - a developed skill set in... | City Of Cape Town, Western Cape, South Africa
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Garth Rhoda’s Emails [email protected]
Garth Rhoda’s Phone Numbers No phone number available.
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Garth Rhoda’s Location City Of Cape Town, Western Cape, South Africa
Garth Rhoda’s Expertise 20 years of experience in the media, marketing and digital technology industry - a developed skill set in many media channels in various markets - across Africa, the EU and the UK. My background includes several years in magazines (both SA and the UK), radio and OOH (UK) and the last 14 years in digital (Habari Media - not the recently rebranded Highbury) across Africa and now my own companies, across multiple markets). Ive been fortunate to launch and work with some amazing global and local media and technology brands - Facebook, LinkedIn, BBC, ESPN, Gameloft, IGN, Bidstack, Vodacom, Iono.fm, Twitch, Taptap, Oovvuu and Channel Factory - to name just a few. Over the years I’ve achieved several accolades from winning multiple awards for digital media sales teams for the Bookmarks, the MOST Awards and for brand partners like Facebook, BBC and LinkedIn as well as being featured in the MINT Top 40 under 40. I launched Detonator Media to focus on innovation based digital media technology in trending verticals and we trade across Africa and the UK. We are leaders in gaming (in-game native ads, live-streaming, content portals, mobile games, interactive video), pioneers in audio (podcasting and live-streaming ads) and sports lifestyle (two leading soccer brands). I am a partner in A.M.A Digital Media (SSA and UK) - commercial and venture partners to Taptap Digital, Channel Factory and Oovvuu. Taptap are the leaders in the global location intelligence digital technology space (audience profiling, forecasting, activation and full attribution). We are enhancing the global location media landscape with world class technology, powered by machine learning and AI, underpinned by various proprietary technologies and products. Channel Factory are a brand safety and contextual suitability partner, via our ViewIQ platform, in the YouTube Measurement Programme, ensuring brands reach the right audience in the right content with the right context across YouTube, TikTok and Facebook. We reach the right audience in the right content with the right context across YouTube, TikTok and Facebook. Our latest partner is Oovvuu, the leading premium, contextual video player powering the worlds top publishers. I have also spent two years on the Media Innovation Council for the IAB in South Africa.
Garth Rhoda’s Current Industry Ama Digital Media
Garth
Rhoda’s Prior Industry
Overboard Africa
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Varsity Sports
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Gryphon And Obo Hockey
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Flecher Media
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Cabbell
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Touchline Media
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Habari Media
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Detonator Media Group Ssa
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Ama Digital Media
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Work Experience

Ama Digital Media
General Director And Partner
Wed Jan 01 2020 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Ama Digital Media
General Director & Partner
Wed May 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Detonator Media Group Ssa
Managing Director And Partner
Sat Nov 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Overboard Africa
Digital Director And Partner
Sat Mar 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Habari Media
Sales Director
Sat Nov 01 2008 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Oct 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time)
Touchline Media
National Advertising Manager
Sun Jan 01 2006 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Jan 01 2008 00:00:00 GMT+0000 (Coordinated Universal Time)
Cabbell
Advertising Manager
Wed Jan 01 2003 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Jan 01 2006 00:00:00 GMT+0000 (Coordinated Universal Time)
Flecher Media
Senior National Advertising Executive
Mon Jan 01 2001 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Jan 01 2003 00:00:00 GMT+0000 (Coordinated Universal Time)
Gryphon And Obo Hockey
Regional Freelance Distributor
Sat Jan 01 2000 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Jan 01 2003 00:00:00 GMT+0000 (Coordinated Universal Time)
Varsity Sports
Retail Sales Manager
Wed Jan 01 1997 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jan 01 2000 00:00:00 GMT+0000 (Coordinated Universal Time)
Overboard Africa
Digital Director and Partner
— Present