Harinder Khuman

FAQ About Harinder Khuman

• What is Harinder Khuman's address?

  Harinder Khuman is located at
  London, London, United Kingdom

• What is Harinder Khuman's job title?

  Harinder Khuman is a
  Audit Paid Search accounts to understand if best practice is followed.• Management of 7 in-house insurance Brands across Google AdWords and Bing Ads. • Managing and working closely with the PPC Executive ensuring day-to-day tasks are completed. • Analysing data using both PPC reports from Google and Bing as well as internal reporting to understand which keywords deliver sales from leads (conversions) and their value. • Driving PPC strategy to deliver a positive ROI every month and ensuring the PPC accounts are profitable.• Daily optimisation of Search and Google Display campaigns. • Weekly reporting and analysis using Kenshoo. • Auditing accounts to ensure PPC best practices are implemented and identifying opportunities for growth. • Managing and training an Assistant on Paid Search. • Management of team – Managed a team of 2 with responsibility for their career development, identified knowledge gaps and provided training and support. • Management of accounts – Managed 3 client accounts, 1 of which ran across 5 markets. Lead strategies across each account, improved processes and drove efficiencies. • Implementation of best practices – ensured each account followed PPC best practice. Regularly reviewed accounts to ensure a consistency of best practices as well as ensuring KPIs were met. • Forecasting – produced detailed forecasts with rationale for the year ahead and presented this to the client, leading to secured budgets and strategy/testing roadmaps. • Account analysis – used Analytics to improve performance and identify opportunities. • Quarterly reviews – produced slides with relevant content and presented to the client at quarterly reviews or over a conference call.• Daily bid optimisation of PPC accounts ensuring KPIs were met. • Identified and implemented tests such as landing page tests, new keywords and ad copies to drive growth and efficiencies. • Generated weekly report with insights, recommendations and next steps. • Assisted the manager in producing slides for quarterly reviews and producing forecasts. • Provided support and trained members of the team to ensure PPC best practices were carried out.• Daily PPC optimisation including keyword expansion and bid changes. • Carried out ad copy tests and landing page tests to reach client's KPIs. • Produced weekly report and insights.• Created new ad copies. • Trafficked and launched new PPC campaigns. • Daily optimisation of PPC accounts primarily through bid management.• Managed and grew Bounty's PPC account. • Identified keywords for metatags. • Assisted the Affiliate Marketing Manager with implementation of banner ads. Ebiquity plc

• What industry does Harinder Khuman currently work in?

  Harinder Khuman currently works in the
  Ebiquity plc

• What is Harinder Khuman's area of expertise?

  Harinder Khuman specializes in
  Audit Paid Search accounts to understand if best practice is followed.• Management of 7 in-house insurance Brands across Google AdWords and Bing Ads. • Managing and working closely with the PPC Executive ensuring day-to-day tasks are completed. • Analysing data using both PPC reports from Google and Bing as well as internal reporting to understand which keywords deliver sales from leads (conversions) and their value. • Driving PPC strategy to deliver a positive ROI every month and ensuring the PPC accounts are profitable.• Daily optimisation of Search and Google Display campaigns. • Weekly reporting and analysis using Kenshoo. • Auditing accounts to ensure PPC best practices are implemented and identifying opportunities for growth. • Managing and training an Assistant on Paid Search. • Management of team – Managed a team of 2 with responsibility for their career development, identified knowledge gaps and provided training and support. • Management of accounts – Managed 3 client accounts, 1 of which ran across 5 markets. Lead strategies across each account, improved processes and drove efficiencies. • Implementation of best practices – ensured each account followed PPC best practice. Regularly reviewed accounts to ensure a consistency of best practices as well as ensuring KPIs were met. • Forecasting – produced detailed forecasts with rationale for the year ahead and presented this to the client, leading to secured budgets and strategy/testing roadmaps. • Account analysis – used Analytics to improve performance and identify opportunities. • Quarterly reviews – produced slides with relevant content and presented to the client at quarterly reviews or over a conference call.• Daily bid optimisation of PPC accounts ensuring KPIs were met. • Identified and implemented tests such as landing page tests, new keywords and ad copies to drive growth and efficiencies. • Generated weekly report with insights, recommendations and next steps. • Assisted the manager in producing slides for quarterly reviews and producing forecasts. • Provided support and trained members of the team to ensure PPC best practices were carried out.• Daily PPC optimisation including keyword expansion and bid changes. • Carried out ad copy tests and landing page tests to reach client's KPIs. • Produced weekly report and insights.• Created new ad copies. • Trafficked and launched new PPC campaigns. • Daily optimisation of PPC accounts primarily through bid management.• Managed and grew Bounty's PPC account. • Identified keywords for metatags. • Assisted the Affiliate Marketing Manager with implementation of banner ads.

• Which languages does Harinder Khuman speak? 

  Harinder Khuman speaks the following languages:
  No languages available.

• Which industries has Harinder Khuman previously worked in?   

  Harinder Khuman has prior experience in the following industries:
  Ebiquity plc , Clixel , Walker Media , Razorfish , Razorfish , Razorfish , Bigmouthmedia , Bounty UK Ltd

• What is Harinder Khuman’s work experience?  

  Harinder Khuman has the following professional experience:
  Ebiquity plc , Clixel , Walker Media , Razorfish , Razorfish , Razorfish , Bigmouthmedia , Bounty UK Ltd .

• How can I find Harinder Khuman on LinkedIn?  

  You can view Harinder Khuman’s
  LinkedIn profile at LinkedIn URL.

• What are Harinder Khuman’s work email addresses?  

  Harinder Khuman’s work email addresses are
  [email protected].

• What company does Harinder Khuman work for?  

  Harinder Khuman works at
  Ebiquity plc