Heather Peters

FAQ About Heather Peters

• What is Heather Peters's address?

  Heather Peters is located at
  Toronto, Toronto, Canada

• What is Heather Peters's job title?

  Heather Peters is a
  Utilizing my over 7 years of B2B and B2C digital marketing, lead/demand generation, growth marketing and project management experience, I have created converting digital commerce end-to-end experiences for customer journeys based on corporate and portfolio roadmaps. I have a passion for creating and executing strategic programs that grow key segments, generate revenue, retain customers and obtain acquisitions. I have managed multi-channel digital engagement campaigns for target segments across websites, social media, paid channels, emails, newsletters, trade shows, events, and webinars. I work well collaboratively with internal (marketing, content, sales, demand generation, product, operations, SEO, analytics, accessibility, etc.) and external agency 3rd party partners to create and execute high-quality marketing campaigns, experiences, and solutions that meet KPI, ROI and ROAS results. My over 7 years of experience using Martec Tools has given me a strong understanding of account-based marketing (ABM), UX design, digital accessibility best practices and SEO principles. I have worked in various industries, including finance, technology, SaaS, professional services, health and life sciences, where I have leveraged my skills in growth marketing, content creation, SEO, CRO, and user experience. My strategic experiences have allowed me to develop strong leadership, organizational, communication (written & verbal), analytical, project management, presentation, time management and problem-solving skills making me a self-directed and enthusiastic team player who is detail oriented and collaborative. I also have a strong attention to detail and am able to balance multiple projects and deadlines while working under minimal supervision. Currently, I am pursuing my MBA in Innovation and Leadership. My goal is to leverage my expertise and education to help businesses grow their online presence and achieve their objectives. Scotiabank Digital Factory

• What industry does Heather Peters currently work in?

  Heather Peters currently works in the
  Scotiabank Digital Factory

• What is Heather Peters's area of expertise?

  Heather Peters specializes in
  Utilizing my over 7 years of B2B and B2C digital marketing, lead/demand generation, growth marketing and project management experience, I have created converting digital commerce end-to-end experiences for customer journeys based on corporate and portfolio roadmaps. I have a passion for creating and executing strategic programs that grow key segments, generate revenue, retain customers and obtain acquisitions. I have managed multi-channel digital engagement campaigns for target segments across websites, social media, paid channels, emails, newsletters, trade shows, events, and webinars. I work well collaboratively with internal (marketing, content, sales, demand generation, product, operations, SEO, analytics, accessibility, etc.) and external agency 3rd party partners to create and execute high-quality marketing campaigns, experiences, and solutions that meet KPI, ROI and ROAS results. My over 7 years of experience using Martec Tools has given me a strong understanding of account-based marketing (ABM), UX design, digital accessibility best practices and SEO principles. I have worked in various industries, including finance, technology, SaaS, professional services, health and life sciences, where I have leveraged my skills in growth marketing, content creation, SEO, CRO, and user experience. My strategic experiences have allowed me to develop strong leadership, organizational, communication (written & verbal), analytical, project management, presentation, time management and problem-solving skills making me a self-directed and enthusiastic team player who is detail oriented and collaborative. I also have a strong attention to detail and am able to balance multiple projects and deadlines while working under minimal supervision. Currently, I am pursuing my MBA in Innovation and Leadership. My goal is to leverage my expertise and education to help businesses grow their online presence and achieve their objectives.

• Which languages does Heather Peters speak? 

  Heather Peters speaks the following languages:
  No languages available.

• Which industries has Heather Peters previously worked in?   

  Heather Peters has prior experience in the following industries:
  Scotiabank Digital Factory , Shoppers Drug Mart , Opentext , Cardinal Path , Global Payments , Telemed Diagnostic Management , Asigra , The Easter Seal Society Ontario

• What is Heather Peters’s work experience?  

  Heather Peters has the following professional experience:
  Scotiabank Digital Factory , Shoppers Drug Mart , Opentext , Cardinal Path , Global Payments , Telemed Diagnostic Management , Asigra , The Easter Seal Society Ontario , Scotiabank .

• How can I find Heather Peters on LinkedIn?  

  You can view Heather Peters’s
  LinkedIn profile at LinkedIn URL.

• What are Heather Peters’s work email addresses?  

  Heather Peters’s work email addresses are
  [email protected] .

• What company does Heather Peters work for?  

  Heather Peters works at
  Scotiabank Digital Factory