
Kathy Borkoski
As a marketing executive, I've partnered with leadership from 200+ companies across technology, fitness & healthcare enterprises to... | 804 Stevely Avenue, Long Beach, United States
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Kathy Borkoski’s Location 804 Stevely Avenue, Long Beach, United States
Kathy Borkoski’s Expertise As a marketing executive, I've partnered with leadership from 200+ companies across technology, fitness & healthcare enterprises to develop & deliver their marketing & product strategies. For product strategy, I advise clients on MVP and iterative development strategies to go faster from 0 to 1, saving them money and time. I pair product development with marketing and copywriting to ensure new products succeed in their intended market. Over my career, I have managed ad budgets of up to 6M, led 60+ employees across multiple business units, and delivered AI integrations that boosted revenue by 150M. I SPECIALIZE IN: ➡️ MARKETING STRATEGY: Crafting data-driven marketing campaigns that resonate with audiences & convert into tangible results ➡️ PRODUCT MANAGEMENT: Creating innovative products & experiences that align with market needs and customer insights ➡️ CONTENT STRATEGY: Building roadmaps to deliver the right content, to the right audience, at the right time ➡️ NETWORKING: Helping veterans build connections that lead to meaningful career opportunities ➡️ GO-TO-MARKET: A tactical approach to bringing a product to market and gaining a competitive edge CAREER HIGHLIGHTS INCLUDE: ✅ Founded SkillBridge Navigators, helping small businesses attract top veteran talent ✅ Built & launched go-to-market strategies for products with 20M+ monthly users across multiple industries ✅ Developed advertising campaigns for 200+ clients, increasing visibility and conversions ✅ Delivered AI recommendation engine integration, boosting revenue by 150M & increasing product adoption by 300% ✅ Created a series of career transition videos for veterans that garnered hundreds of thousands of views CONTACT ME ➤ ✉ [email protected] MORE ABOUT ME ➤ I thrive in fast-paced environments, driving people towards actionable results across key initiatives. I was lucky to have the opportunity to find my personal leadership style in a high-stakes environment as a Navy diver and bomb technician. Combining my love of calculated risk and problem solving, I pivoted into startups and Tech. I'm a results-oriented leader with exceptional drive in the formation and execution of new business, markets, and strategic relationships. EDUCATION 🎓 ◆ B.S., Aeropsace Engineering - Astronautics Track, U.S. Naval Academy at Annapolis FUN FACTS ➤ ◆ I wrote baby books about the Army-Navy game... one for each side ◆ I played rugby in college and made the Women's National Team ◆ I did the diving stunts for Titanic 2... because it sank again
Kathy Borkoski’s Current Industry Skillbridge Navigators
Kathy
Borkoski’s Prior Industry
Us Navy
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Stunts
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Us Navy Reserve
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Trident Proposal Management
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Books Go Baby Beat Army And Go Army Beat Navy
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Tripsafe
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Defense Innovation Unit
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Facebook
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Breakthrough
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Twill
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Techstars
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Crossfit
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Skillbridge Navigators
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Work Experience

Skillbridge Navigators
Chief Marketing Officer & Co-Founder ⬥ Product positioning, content strategy, copywriting and SEO
Fri Mar 01 2024 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Crossfit
Senior Product Manager ⬥ B2B Affiliate Gym Portal and DTC CrossFit Games Mobile App
Wed Mar 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jun 01 2024 00:00:00 GMT+0000 (Coordinated Universal Time)
Techstars
Startup Incubator Mentor for Physical Health Startups
Thu Sep 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Dec 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time)
Twill
Director of Product Management ◆ B2B2C Mental Health Tech ◆ AI-Powered Personalized Care
Sun May 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Mar 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time)
Breakthrough
Head of Product and B2C Client Marketing ◆ B2B Health Tech for Patient Generation
Sun Sep 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Apr 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time)
Global Head of Platforms and Programs for Business Education ◆ 20M+ users ◆ Product Strategy
Mon Jan 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Sep 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time)
Project Manager for Ads Help and Education ◆ Product Management
Wed Feb 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Jan 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time)
Operational Program Manager for Infrastructure ◆ Program Management
Tue Nov 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Feb 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time)
Defense Innovation Unit
Strategic Operations Consultant - AI/ML & Autonomous Tech ◆ Managed 60+ employees
Wed Jun 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Aug 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time)
Tripsafe
COO ◆ IoT Startup ◆ Crowdfunding
Mon Feb 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Jul 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time)
Books Go Baby Beat Army And Go Army Beat Navy
Author ◆ Digital Marketer ◆ Crowdfunding
Thu Oct 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Jan 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time)
Trident Proposal Management
COO ◆ Consulting Services for Booz Allen Hamilton ◆ Built team from 1 to 30+
Fri Oct 01 2010 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Nov 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time)
Us Navy Reserve
Team Leader ◆ Explosive Ordnance Disposal and Diving
Mon Jun 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun May 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time)
Stunts
Stunt Performer ◆ Networking Expert ◆ Diving Stunts
Wed Apr 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Jan 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time)
Us Navy
Operations Manager ◆ Team Leader ◆ Diving and Explosives Expert
Sat May 01 2004 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Nov 01 2008 00:00:00 GMT+0000 (Coordinated Universal Time)
Us Navy
Supply Officer ◆ Led team of 22 ◆ Responsible for $4M budget
Tue May 01 2001 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Mar 01 2004 00:00:00 GMT+0000 (Coordinated Universal Time)