
Laura Evans
A strategic, data-oriented digital executive and thought leader with over 15 years of media, data, and marketing experience.... | New York City Metropolitan Area, New York City Metropolitan Area, United States
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Laura Evans’s Emails la****@sn****.com
Laura Evans’s Phone Numbers No phone number available.
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Laura Evans’s Location New York City Metropolitan Area, New York City Metropolitan Area, United States
Laura Evans’s Expertise A strategic, data-oriented digital executive and thought leader with over 15 years of media, data, and marketing experience. A trusted expert, successful at building new organizations, leading a cross-functional team of subject matter experts, changing cultures to be more data-driven, rethinking processes and coming up with new innovative solutions to grow audiences and create products. A strong leader and manager with outstanding organizational skills, excellent presentation skills, and a consultative professional manner. A deep understanding of digital and media business problems, technology, and application of analytics to produce actionable insights that impact business KPIs. Hands on experience with all work streams from cookie level data analysis, technology infrastructure, client facing insight generation, progressive profiling, personalization and algorithm building to increase audience engagement and automate solutions. Comprehensive technical experience in predictive analytics, forecasting, data science and warehousing, marketing and advertising targeting, progressive profiling and audience development. Serve on INMA’s Board of Directors, USC Annenberg’s Media Impact Project’s Board and SurveyMonkey’s Board of Advisors.
Laura Evans’s Current Industry Snap
Laura
Evans’s Prior Industry
Wbenc
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Weber Shandwick
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The Washington Post
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Dow Jones
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Scripps Networks Interactive
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The New York Times
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Disney Streaming Services
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Snap
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Work Experience

Snap
VP, Data Science & Analytics
Fri Jan 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Disney Streaming Services
SVP, Data Science and Analytics
Mon Oct 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Jan 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time)
The New York Times
SVP, Data & Insights
Sun May 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Oct 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time)
Scripps Networks Interactive
VP, Audience Development and Data Science
Sun Sep 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun May 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time)
Dow Jones
Head of Audience Insights and Analytics
Wed Aug 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Sep 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time)
The Washington Post
Vice President, Research & Chief Experience Officer
Mon Aug 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Aug 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time)
The Washington Post
Director of Research, Analytics and Polling
Tue Dec 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Aug 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time)
The Washington Post
Director of Market Research
Sun Jan 01 2006 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Jan 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time)
The Washington Post
Director, Consumer Research
Sat Jan 01 2005 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Jan 01 2006 00:00:00 GMT+0000 (Coordinated Universal Time)
The Washington Post
Manager, Consumer Research
Wed Jan 01 2003 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jan 01 2005 00:00:00 GMT+0000 (Coordinated Universal Time)
The Washington Post
Senior Analyst
Tue Jan 01 2002 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Jan 01 2003 00:00:00 GMT+0000 (Coordinated Universal Time)
Weber Shandwick
Senior Research Analyst
Fri Sep 01 2000 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Apr 01 2002 00:00:00 GMT+0000 (Coordinated Universal Time)
Wbenc
Research Associate
Fri Jan 01 1999 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jan 01 2000 00:00:00 GMT+0000 (Coordinated Universal Time)