
Mariana Toledo
I’m a highly motivated global sales and marketing leader with over two decades of experience specializing in insights-led... | Miami-Fort Lauderdale Area, Miami-Fort Lauderdale Area, United States
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Mariana Toledo’s Emails ma****@ad****.com
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Mariana Toledo’s Location Miami-Fort Lauderdale Area, Miami-Fort Lauderdale Area, United States
Mariana Toledo’s Expertise I’m a highly motivated global sales and marketing leader with over two decades of experience specializing in insights-led solutions, strategic planning, innovation, and digital strategies for global brands. Considered a thought leader in the digital industry, my background in insights and data helps connect the dots to create bespoke solutions that add value to businesses and influence key stakeholders. A natural problem-solver, I take a big-picture perspective to approach complex business problems, delivering innovative and timely solutions that drive growth and deliver measurable results. I thrive in managing multiple projects in fast-paced, multi-cultural, and global environments, proactively anticipating trends and issues to bring additional revenue streams through strategic partnerships. Throughout my professional career, I have successfully launched new products and strategies, created new teams and departments, and led business transformations through acquisitions and reorgs. As a global citizen fluent in English, Spanish, and Portuguese, I’m passionate about traveling and connecting with other cultures to gain unique perspectives and tell compelling stories. Accomplishments: •Built and led diverse forward-thinking teams, resulting in exceeding revenue goals and fostering a high-performing culture. •Cited in leading publications for in-depth understanding of the digital landscape and insightful perspectives. •Effectively managed resellers in local markets, optimizing revenue for the ads business while developing training materials and streamlining payment and commission processes. •Successfully launched XBOX advertising in Mexico and Yahoo’s gaming solution, achieving a 25% YoY growth and securing new business clients for Yahoo in region such as EA, WB Games, Apple, HBO, Sony Music, Universal, and Amazon Prime, resulting in over 2M in revenue. Core Competencies: •Marketing Strategy •Strategic Planning •Partnerships & Partner Management •Product Launch •Pipeline Management •Content Marketing & Branded Entertainment •Integrated Marketing •Ad Tech & Programmatic Advertising •Business Development •Omnichannel Strategies •Employee Development •Gaming Strategy •Portfolio Integration (Post M&A) •Research & Market Analysis •Sales Strategy & Go-to-market •Insight- Led Solutions •Multicultural & Global Experience
Mariana Toledo’s Current Industry Adsmovil
Mariana
Toledo’s Prior Industry
Abril
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Mtv
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Southmediagrupo Expansion
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Grupo Televisa
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Televisa Publishing
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Yahoo
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Fora Travel
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Tolk2me
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Adsmovil
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Work Experience

Adsmovil
SVP OOH - Sales, Strategy and Marketing
Tue Aug 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Tolk2me
Advisor
Tue Aug 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Fora Travel
Luxury Travel Advisor
Sat Apr 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Tolk2me
Head of Marketing and Business Development
Sat Apr 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jul 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time)
Yahoo
Director of Integrated Sales Strategy and Partner Management (Head)
Tue Oct 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Mar 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time)
Yahoo
Sr. Manager, Strategic Solutions- Yahoo/Verizon Media
Thu Jun 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Oct 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time)
Yahoo
Sr. Manager, Market Development
Thu Mar 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Jun 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time)
Televisa Publishing
Marketing and Research Director: Digital and Publishing
Fri Jul 01 2005 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Apr 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time)
Grupo Televisa
Marketing Intelligence and Sales Development Manager
Wed Jan 01 2003 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jan 01 2005 00:00:00 GMT+0000 (Coordinated Universal Time)
Southmediagrupo Expansion
Marketing and Media Relations Coordinator
Thu Aug 01 2002 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Apr 01 2003 00:00:00 GMT+0000 (Coordinated Universal Time)
Mtv
International Marketing Summer Associate
Fri Jun 01 2001 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Sep 01 2001 00:00:00 GMT+0000 (Coordinated Universal Time)
Abril
Marketing Intern
Thu Jun 01 2000 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Sep 01 2000 00:00:00 GMT+0000 (Coordinated Universal Time)