
Maryia Shapavalava
I’m an A/B Testing Expert and ASA Strategist at SplitMetrics🏋🏻♀️ aand at the same time a curious person... | Gdańsk, Gdańsk, Poland
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Maryia Shapavalava’s Location Gdańsk, Gdańsk, Poland
Maryia Shapavalava’s Expertise I’m an A/B Testing Expert and ASA Strategist at SplitMetrics🏋🏻♀️ aand at the same time a curious person (🕵🏻♀️literally me). I began to be interested in the mobile marketing industry and user behavior, because I am also a user who uses applications most of my life. What influences our choice of application? 1️⃣ Brand? 2️⃣ App name? 3️⃣ Screenshots? 4️⃣ Video? 5️⃣ Description? All together, a little bit on different levels, but yes. Optimization is the ✨key✨ to the top of the rating in stores. But what about ASA? Worth it! Why? Let me explain. 1️⃣ 65% of downloads coming from searched coupled with the premium placement create the best performing ad placement 2️⃣ The TTR and CR of a keyword in ASA can be the basis of ASO decisions (it's a match!) 3️⃣ With about 66% of Apple Store search queries being branded, competition for them is severe 4️⃣ And don't get me started with highly motivated users and organic boost.. (🔥🔥🔥) This is a big field for discussion and I am open to it. Contact me and we will talk about it ☕️🍪
Maryia Shapavalava’s Current Industry Splitmetrics
Maryia
Shapavalava’s Prior Industry
Mobecls
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Splitmetrics
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Work Experience

Splitmetrics
Marketing Development Specialist
Sat Jul 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Splitmetrics
Senior Sales Development Specialist
Wed Jun 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jul 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time)
Mobecls
Lead Generation Specialist
Thu Oct 01 2020 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Jun 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time)