
Melissa Rausch
As a toddler, I constantly asked why. That natural curiosity has served me well as a product leader.... | Portland, Oregon, United States
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Melissa Rausch’s Location Portland, Oregon, United States
Melissa Rausch’s Expertise As a toddler, I constantly asked why. That natural curiosity has served me well as a product leader. I am fascinated by human motivation and decision making, particularly looking at the way the human brain has evolved to facilitate these processes and how that both serves us and hurts us in modern society. By keenly observing human interactions, I have imagined, developed and scaled impactful consumer and business experiences. Today I lead enterprise product teams, but I got my start by way of consulting and program management for small to midsize companies who were just starting their digital transformations. This early experience gave me exposure to a wide range of industries -- transportation, consumer goods, and social networks to name a few -- and technologies ranging from native app development to content aggregation and 3D modeling and rendering. The common thread throughout has been a passion for solving problems and a healthy dose of ambiguity as to how to solve them. A few of my favorite lessons learned along the way: - Just because there’s a clear business problem, doesn’t mean there’s a clear consumer need. Viable solutions balance both. - How you get to the destination is as important as getting there in the first place. If you burned out the team in the process, it’s as much of a failure as if you never got there at all. - Whenever you lose your way, listen more. People and curiosity will enrich your solutions, improve your relationships, and help you be a more effective leader. - Give generously in everything, from your business model to your mentorship. The relationships you build are a thousand times more valuable than the few hundred dollars you gave away. - No matter how popular HIIT classes become, I will still hate burpees. I love learning from others. Reach out if you want to talk about product strategy, leadership, psychology, or the latest nutrition and fitness science. Professional Skills: Strategic Vision and Planning, Goal Creation and OKRs, Roadmap Development, Team Development, Iterative Test Plans & A/B Testing, Data Analysis, Consensus Building, Expected Outcome Modeling, Requirements Gathering, Competitive Analysis Domain Knowledge: Ecommerce, Business Applications, Configurators, Gamification/Motivational Theories, Brand Marketing
Melissa Rausch’s Current Industry Nike
Melissa
Rausch’s Prior Industry
Primedia
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Cie Studios
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Cie Digital Labs
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Nike
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Work Experience

Nike
Director, Product Management, Content Creation & Merchandizer Tools
Fri Dec 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Apr 01 2024 00:00:00 GMT+0000 (Coordinated Universal Time)
Nike
Director of Product, Decide (PDP Experience)
Tue Dec 01 2020 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Dec 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time)
Nike
Product Director
Sun Sep 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Dec 01 2020 00:00:00 GMT+0000 (Coordinated Universal Time)
Nike
Principal Program Director
Fri Mar 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Mar 01 2020 00:00:00 GMT+0000 (Coordinated Universal Time)
Nike
Senior Program Manager
Fri Sep 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Mar 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time)
Cie Digital Labs
Senior Director, Product & Project Management
Fri Jul 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Sep 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time)
Cie Digital Labs
Director, Product & Project Management
Wed May 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Jul 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time)
Cie Studios
Product Manager
Sun Aug 01 2010 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed May 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time)
Cie Studios
Senior Project Manager
Fri Aug 01 2008 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Aug 01 2010 00:00:00 GMT+0000 (Coordinated Universal Time)
Cie Studios
Project Manager
Wed Feb 01 2006 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Aug 01 2008 00:00:00 GMT+0000 (Coordinated Universal Time)
Cie Studios
Project Coordinator
Mon Aug 01 2005 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Feb 01 2006 00:00:00 GMT+0000 (Coordinated Universal Time)
Primedia
Assistant Managing Editor
Thu Jan 01 2004 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jan 01 2005 00:00:00 GMT+0000 (Coordinated Universal Time)