
Michael Ditter
As a forward-thinking leader with over 15 years of experience in consumer goods, sales, marketing, and emerging technologies,... | Stamford, Connecticut, United States
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Michael Ditter’s Emails mi****@ac****.com
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Michael Ditter’s Location Stamford, Connecticut, United States
Michael Ditter’s Expertise As a forward-thinking leader with over 15 years of experience in consumer goods, sales, marketing, and emerging technologies, I excel at driving innovation, fostering strategic partnerships, and delivering impactful commercial strategies. Key Strengths: Strategic Sales & Customer Marketing Leadership: Developed and executed customer-centric strategies, go-to-market plans, and trade programs to drive growth and optimize performance across multiple channels and customer segments. Shopper & Consumer Insights: Leveraged deep understanding of shopper behaviors, trends, and data analytics to craft compelling brand experiences and personalized engagement. Brand & Product Innovation: Pioneered the adoption of cutting-edge technologies like AI, AR/VR, and spatial computing to elevate brand experiences and set new industry standards. Cross-Functional Leadership: Fostered collaboration across diverse teams, aligned stakeholders, and garnered buy-in for strategic initiatives through exceptional communication and influencing skills. Commercial Acumen: Demonstrated expertise in trade marketing, category management, annual planning, resource allocation, and conflict resolution to maximize profitability and market share. Previous roles at Diageo, Accenture Strategy, and McKesson have honed my skills in strategic planning, negotiations, project management, and delivering transformative solutions across CPG, healthcare, and digital media industries. I hold an MBA from Cornell University with a focus on sustainable global enterprises and strategy. Key Accomplishments: * 2024 Creator of 1st Spatial Brand Experience on Apple Vision Pro * 2019 Lead Architect of 1st Advanced Analytics / AI Engine in Spirits Industry * 2012 Winner of Accenture Innovation Challenge, assisting KaBOOM!, expand it's reach across North America
Michael Ditter’s Current Industry Diageo
Michael
Ditter’s Prior Industry
Mckesson Provider Technologies
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Cornell University
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Novo Nordisk
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Accenture Strategy
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Diageo
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Azure Bev
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Pebi Ai
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Work Experience

Diageo
Director Artificial Intelligence Strategy and Emerging Technology
Thu Aug 01 2024 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Pebi Ai
Senior Consultant, Sales and Marketing Strategy
Fri Sep 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Jul 01 2024 00:00:00 GMT+0000 (Coordinated Universal Time)
Azure Bev
Founder, Brand Builder / Product Manager (Licensed / Exited D2D Ops)
Sat May 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Aug 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time)
Diageo
Director Corporate & Commercial Strategy
Sat Jul 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Apr 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time)
Accenture Strategy
Commercial and Marketing Strategy Manager
Sat Jun 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Jun 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time)
Novo Nordisk
Consultant, Novo Nordisk and Johnson Sustainable Global Enterprise
Tue Jan 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jun 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time)
Cornell University
MBA from S.C. Johnson School of Management - Cornell University (Class of 2014)
Sun Jul 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu May 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time)
Mckesson Provider Technologies
Digital, Data and Technology Project Manager
Tue Jun 01 2010 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Jun 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time)
Mckesson Provider Technologies
Digital, Data and Technology Healthcare Consultant
Wed Aug 01 2007 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat May 01 2010 00:00:00 GMT+0000 (Coordinated Universal Time)