
Nicola Casperson
Marketing Communications professional with over twenty years, senior level experience delivering consumer and cultural brand strategies, campaigns,... | Bodmin, England, United Kingdom
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Nicola Casperson’s Emails ni****@se****.com
Nicola Casperson’s Phone Numbers No phone number available.
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Nicola Casperson’s Location Bodmin, England, United Kingdom
Nicola Casperson’s Expertise Marketing Communications professional with over twenty years, senior level experience delivering consumer and cultural brand strategies, campaigns, commercial brand partnerships and events across UK and Global markets both agency and client side. Experience working with global brands including Westfield Europe, BSkyB, Vogue, Universal Music, Bauer Media Group, Ford Motor Company, UEFA, Disney, Diageo and adidas. Key Skills: - Destination Marketing and Placemaking strategy for new venues and mixed use development sites with a strong focus on retail, and leisure assets. - Brand strategy including designing and launching new brands - Expertise leading Digital strategy development, website designs, new ticketing platforms, SEO and content creation including live streaming and social media comms - Managing agencies across all marketing disciplines (3D and 2D creative design, digital, PR, media planning, influencer strategies, technical production, promotions, filming and photography) - Strong team leadership experience, managing direct teams across multiple locations and working collaboratively within cross-functional project teams - Proven experience of multiple stakeholder management across all business levels to achieve buy in for annual business plans and strategies - Strong commercial acumen and awareness with in depth experience managing partnerships, account teams and clients - Experienced at managing large annual marketing budgets of up to ten million pounds and owning financial goals and targets of significant scale - Strong project management skills managing multiple projects and teams in highly commercial and pressurised environments - Strong creative, written and verbal communication skills with the ability to articulate ideas and engage stakeholders
Nicola Casperson’s Current Industry Eden Project
Nicola
Casperson’s Prior Industry
Groupe Psa
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Diageo
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Imagination
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Sky
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Westfield
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Battersea Power Station
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Nicola Casperson
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Sellar
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Eden Project
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Work Experience

Eden Project
Chief Marketing Officer
Sat Jun 01 2024 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Sellar
Marketing Director
Wed Apr 01 2020 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed May 01 2024 00:00:00 GMT+0000 (Coordinated Universal Time)
Nicola Casperson
Brand Marketing Consultant
Fri Nov 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed May 01 2024 00:00:00 GMT+0000 (Coordinated Universal Time)
Battersea Power Station
Director Brand Experiences
Sat Sep 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Apr 01 2020 00:00:00 GMT+0000 (Coordinated Universal Time)
Westfield
Head of Entertainment & Events Westfield Europe
Sun Jan 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Sep 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time)
Sky
Senior Campaign Project Manager
Fri May 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Jan 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time)
Imagination
Senior Account Manager/PR Account Director
Sat Jan 01 2005 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri May 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time)
Diageo
Commercial Marketing Manager
Thu Jan 01 2004 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jan 01 2005 00:00:00 GMT+0000 (Coordinated Universal Time)
Groupe Psa
Marketing Assistant
Tue Jul 01 2003 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Jan 01 2004 00:00:00 GMT+0000 (Coordinated Universal Time)