
Nishit Shah
Results-driven Digital Marketing Manager with a decade of experience driving impactful campaigns across diverse industries. Proven track record... | Markham, Ontario, Canada
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Nishit Shah’s Location Markham, Ontario, Canada
Nishit Shah’s Expertise Results-driven Digital Marketing Manager with a decade of experience driving impactful campaigns across diverse industries. Proven track record of increasing revenue, optimizing ROI, by crafting and executing integrated marketing strategies including email, push and CRM initiatives. Demonstrated ability to leverage data analysis, A/B testing, and audience segmentation to optimize campaigns and deliver exceptional results. Passionate about using digital marketing to create meaningful connections and drive positive change. Seeking opportunities to contribute to a dynamic organization and make a lasting impact. Career Highlights: ● Boosted integrated campaign effectiveness to increase revenue by 1.2x ● Improved Open and click-through rates (CTR) by 30% using A/B testing ● Leveraged email AI-generated content to boost conversation rates by 8% ● Implemented efficiency measures to raise email and push channel ROI by double digits ● Improved email campaign open and click rate performance by 20% using A/B testing ● Drove fundraising event participation and raised over 5M in top-line revenue ● Implemented search and display marketing strategy to grow online revenues by 700K (from scratch) ● Enhanced paid search (PPC) campaign by 25% by optimizing campaign variables ● Reduced bounce rates of landing pages by 30% through conversion rate optimization (CRO) Skills: Digital Marketing, CRM Email Campaign Management, Push Marketing, Lifecycle Journey Automation, Data Segmentation Account management, Project Management, Report Generation, Presentation, Software: Adobe Campaign, Braze, Twilio, SendGrid, Blackbaud CRM, Google Analytics, Mailchimp, Jira, Confluence, Branch Want to know more? Let's chat!
Nishit Shah’s Current Industry Bounteous
Nishit
Shah’s Prior Industry
Broadplay
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Peel Hivaids Network
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Catie Canadas Source For Hiv And Hepatitis C Information
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Canadian Cancer Society
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Bounteous
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Work Experience

Bounteous
Campaign Manager
Thu Apr 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Canadian Cancer Society
Email Marketing Specialist
Tue Aug 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Apr 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time)
Catie Canadas Source For Hiv And Hepatitis C Information
Digital Marketing Lead
Tue Mar 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Oct 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time)
Peel Hivaids Network
Community Engagement / Online Communications Specialist
Fri Jun 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Mar 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time)
Broadplay
Digital Marketing Specialist I Sms Solutions Specialist I Web Project Management
Sun Mar 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Dec 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time)