
Pallavi Malhotra
As a modelling analyst at Nielsen, I apply my data science and economics skills to configure and interpret... | Gurugram, Haryana, India
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Pallavi Malhotra’s Emails [email protected]
Pallavi Malhotra’s Phone Numbers No phone number available.
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Pallavi Malhotra’s Location Gurugram, Haryana, India
Pallavi Malhotra’s Expertise As a modelling analyst at Nielsen, I apply my data science and economics skills to configure and interpret marketing models for the CPG industry. I estimate the impact of various marketing initiatives on sales lift, using aggregate data and attribution techniques. I also perform simulation and optimization on historic data to plan future media executions and budget. I deliver actionable insights to help clients optimize their marketing strategies and investments. I value collaboration, innovation, and learning, and I seek to contribute to the growth and success of the team and the organization.
Pallavi Malhotra’s Current Industry Nielsen
Pallavi
Malhotra’s Prior Industry
Nielsen
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Mithras Consultants
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Express Analytics
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Xceedance
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Work Experience

Nielsen
Modelling Analyst Mmm
Fri Apr 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Xceedance
Analyst
Wed Nov 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Nov 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time)
Express Analytics
Jr. Statistician
Thu Jun 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Oct 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time)
Mithras Consultants
Intern
Sat Oct 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon May 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time)
Nielsen
Modelling Analyst Mmm
— Present