
Rebecca Eliot
Rebecca started out her career in publishing before joining the start-up team of the MySchool Card - a... | City Of Johannesburg, Gauteng, South Africa
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Rebecca Eliot’s Location City Of Johannesburg, Gauteng, South Africa
Rebecca Eliot’s Expertise Rebecca started out her career in publishing before joining the start-up team of the MySchool Card - a purpose-led affinity programme in South Africa, aggregating the spend of parents through a network of retail partners to raise funds for their child’s school. This programme has been running now for over 25 years and has provided around R934 million 950 million) in support to more than 8 000 schools in South Africa. While responsible for partner negotiations, Rebecca started building a strategy and consulting business focussed on loyalty and rewards in the retail, financial services and healthcare industry and has designed, implemented and managed many of today’s top South African loyalty and rewards programmes. She co-founded PROTOUCH AFRICA in 2017 - a purpose-driven [for profit] SportsTech company, with a misson to enable African Athletes to perform on the World Stage. As the distributor in Africa of a number of fan engagement platforms, PROTOUCH provides sports brands, teams, clubs and athletes with their own branded and fully managed mobile platform combining information, community management, gamification, e-commerce, rewards and crowdfunding. Current client projects include: a Top South African Football Club, a Rugby Union in Africa, The South African Hockey Association and a NBA Africa BAL Basketball franchise. Having funded Africa’s #1 UCI Road Cycling Team for five years, she started to understand the plight to access sustainable funding to compete in international events. This has led to the development of ProTouch Africa’s proprietary Fan Engagement and Impact Investment Platform - The Podium Pursuit Collective. LIVE in beta, Podium Pursuit aggregates 4 500+ top performing athletes from 54 African Nations, across 36 sporting codes and their 30-million followers globally, into a single digital clubhouse that is being commercialised, to unlock the full potential of athletes from Africa. Download our fan app [Link in Bio] to join the movement.
Rebecca Eliot’s Current Industry Pan African Chamber Of Commerce
Rebecca
Eliot’s Prior Industry
Previous Experience
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Onyx Ventures
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Liberty
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Protouch Tm Africa Sportstech And Media With Purpose
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Thisisme
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Bsmart
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Blocksport
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Supersport Schools
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Fanmode
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The Rugbydao
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Pan African Chamber Of Commerce
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Work Experience

Pan African Chamber Of Commerce
Chief Impact Officer: Sports & Entertainment
Wed May 01 2024 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
The Rugbydao
Founding Member
Thu Jun 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Fanmode
Commercial & Business Development Officer
Sun Jan 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Oct 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time)
Supersport Schools
Platform Programme Manager
Thu Oct 01 2020 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Mar 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time)
Blocksport
Distribution Agency - Africa
Sat Aug 01 2020 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Bsmart
Business Development Executive
Mon May 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Jan 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time)
Protouch Tm Africa Sportstech And Media With Purpose
Founder
Sun May 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Thisisme
Business Development Executive
Sun May 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue May 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time)
Liberty
Managing Director: Rewards & Value Added Services
Tue Apr 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun May 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time)
Onyx Ventures
White Space Idea Engineer
Sun Jan 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Apr 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time)
Previous Experience
Entrepreneur & Idea Engineer
Tue Jan 01 1991 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jan 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time)