
Tanya Laidlaw
My career has been built on my ability to generate consumer insights that disrupt the market. I have... | Stamford, Connecticut, United States
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Tanya Laidlaw’s Emails ta****@ph****.com
Tanya Laidlaw’s Phone Numbers 1800257****
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Tanya Laidlaw’s Location Stamford, Connecticut, United States
Tanya Laidlaw’s Expertise My career has been built on my ability to generate consumer insights that disrupt the market. I have a proven track record of enabling growth through the development of industry-leading products and the penetration of new markets. Driving best-practice research initiatives, I gain the necessary consumer and market intelligence to guide strategic decision making. Influencing cross-functional collaboration, I maximize research value and build organizational capability. Due to my success in bridging the US and Amsterdam teams, I earned a promotion. Leveraging strong relationship building skills, I win support and serve as a positive catalyst for change. CAREER HIGHLIGHTS 🎯 Led “the best launch” in recent Philips history with OneBlade, a new hybrid product 🎯 Introduced an innovative Korean BB cream to the US market at L’Oreal USA 🎯 Influenced the introduction of a skincare line to the Chinese market LET’S CONNECT! I am always happy to share my expertise, and I look forward to connecting with you! SPECIALTIES Innovation Research • Consumer Behavior • Shopper Insights • Brand Tracking • Volumetrics • Segmentation Concept & Product Testing • Image & Equity Studies • Product & Package Design • Team Leadership • Reporting Relationship Building • Training & Development • Stakeholder Management • Data-Driven Decision Making
Tanya Laidlaw’s Current Industry Philips
Tanya
Laidlaw’s Prior Industry
Ge Capita
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Ge Capital
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Us Smokeless Tobacco Brands
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Loreal
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Maybelline Ny
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Philips
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Work Experience

Philips
Senior Consumer Insights Proposition Manager - All Categories
Sun Sep 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Philips
Senior Consumer Insights Manager - Personal Care
Fri Jun 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Sep 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time)
Loreal
Director, Consumer Marketing & Insights - Skincare
Sat May 01 2010 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Jun 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time)
Maybelline Ny
Director, Global Consumer Research
Sun Jul 01 2007 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat May 01 2010 00:00:00 GMT+0000 (Coordinated Universal Time)
Loreal
Manager, Global Consumer Research
Mon Aug 01 2005 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Jul 01 2007 00:00:00 GMT+0000 (Coordinated Universal Time)
Us Smokeless Tobacco Brands
Senior Market Research Analyst
Fri Dec 01 2000 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Jul 01 2005 00:00:00 GMT+0000 (Coordinated Universal Time)
Ge Capital
Leadership Development Program
Fri Aug 01 1997 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Jul 01 1999 00:00:00 GMT+0000 (Coordinated Universal Time)
Ge Capita
Leadership Development Program
Tue Jul 01 1997 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Dec 01 2000 00:00:00 GMT+0000 (Coordinated Universal Time)