Tom Deterling

FAQ About Tom Deterling

• What is Tom Deterling's address?

  Tom Deterling is located at
  Boston, Massachusetts, United States

• What is Tom Deterling's job title?

  Tom Deterling is a
  As Digital Content Copywriter, I worked alongside the other members of the Content Marketing team to craft all outgoing marketing content ranging from blogs to eBooks to campaign and social messaging. My primary duties included authoring all long form content including promotional eBooks and technical whitepapers, as well as the accompanying promotional emails. I was also tasked with writing one to two blog posts per week covering industry news, company developments and promotion of new product or content offers. Additionally, I took on the development, management and maintenance duties of several customer behavior and prospecting studies for use in our sales collateral, content generation and annual reports. • Responsible for writing multiple blog posts each week for the company blog. • Authored all long form eBooks and whitepapers that covered either niche, technical aspects of travel/expense management or promoted new company products/services. • Provided design notes for all outgoing longform content to assist the design team. • Created and managed email campaigns to promote surveys and new content releases. • Wrote ad copy for industry newsletter and magazine placements. • Helped build editorial calendars to schedule and manage blog and longform content releases. • Worked with marketing teams to identify content gaps and generate sales resources that answer recurring customer questions. • Collaborated with the content marketing team to craft the look, tone and feel of outgoing collateral. • Built, managed and maintained customer behavior and prospecting surveys. • Redesigned underperforming surveys to attain higher respondent counts and completion rates. • Provided editing and review cycles for other members of the content marketing team. • Managed customer data for use in quarterly reports that receive national media coverage. • Skills in SurveyMonkey, Pardot, Microsoft Word, Excel and Powerpoint.As an Analyst, I am responsible for researching, compiling and authoring in-depth custom research projects for our clients in the technology and professional services industries. During my time at TBR, I have helped produce a wide array of analyst reports, research studies and industry benchmarks that examined market messaging impact, mergers and acquisitions, labor cost and benefit analysis, product and services pricing analysis, and customer behavior analysis. I work closely with sales teams and project managers to identify client needs, schedule project deliverables, and address any client questions or feedback during the project. Additionally, I manage research analyst and intern teams during project development to guide research efforts and content creation. • Responsible for the creation of custom market research materials such as analyst reports, industry benchmarks, whitepapers and customer behavior studies. • Conduct in-depth research projects that leveraged primary and secondary sources. • Manage and guided third party research partners to supplement our internal research. • Build product decks that showcased custom research product and service offerings. • Act as an internal liaison between the custom research team and the other research practices. • Create strict style guides to ensure a consistent look and tone based on specific project goals. • Work with project managers to create project plans, set deadlines and navigate project delays. • Manage interns and research analysts teams to assist in building out research reports. Technology Business Research

• What industry does Tom Deterling currently work in?

  Tom Deterling currently works in the
  Technology Business Research

• What is Tom Deterling's area of expertise?

  Tom Deterling specializes in
  As Digital Content Copywriter, I worked alongside the other members of the Content Marketing team to craft all outgoing marketing content ranging from blogs to eBooks to campaign and social messaging. My primary duties included authoring all long form content including promotional eBooks and technical whitepapers, as well as the accompanying promotional emails. I was also tasked with writing one to two blog posts per week covering industry news, company developments and promotion of new product or content offers. Additionally, I took on the development, management and maintenance duties of several customer behavior and prospecting studies for use in our sales collateral, content generation and annual reports. • Responsible for writing multiple blog posts each week for the company blog. • Authored all long form eBooks and whitepapers that covered either niche, technical aspects of travel/expense management or promoted new company products/services. • Provided design notes for all outgoing longform content to assist the design team. • Created and managed email campaigns to promote surveys and new content releases. • Wrote ad copy for industry newsletter and magazine placements. • Helped build editorial calendars to schedule and manage blog and longform content releases. • Worked with marketing teams to identify content gaps and generate sales resources that answer recurring customer questions. • Collaborated with the content marketing team to craft the look, tone and feel of outgoing collateral. • Built, managed and maintained customer behavior and prospecting surveys. • Redesigned underperforming surveys to attain higher respondent counts and completion rates. • Provided editing and review cycles for other members of the content marketing team. • Managed customer data for use in quarterly reports that receive national media coverage. • Skills in SurveyMonkey, Pardot, Microsoft Word, Excel and Powerpoint.As an Analyst, I am responsible for researching, compiling and authoring in-depth custom research projects for our clients in the technology and professional services industries. During my time at TBR, I have helped produce a wide array of analyst reports, research studies and industry benchmarks that examined market messaging impact, mergers and acquisitions, labor cost and benefit analysis, product and services pricing analysis, and customer behavior analysis. I work closely with sales teams and project managers to identify client needs, schedule project deliverables, and address any client questions or feedback during the project. Additionally, I manage research analyst and intern teams during project development to guide research efforts and content creation. • Responsible for the creation of custom market research materials such as analyst reports, industry benchmarks, whitepapers and customer behavior studies. • Conduct in-depth research projects that leveraged primary and secondary sources. • Manage and guided third party research partners to supplement our internal research. • Build product decks that showcased custom research product and service offerings. • Act as an internal liaison between the custom research team and the other research practices. • Create strict style guides to ensure a consistent look and tone based on specific project goals. • Work with project managers to create project plans, set deadlines and navigate project delays. • Manage interns and research analysts teams to assist in building out research reports.

• Which languages does Tom Deterling speak? 

  Tom Deterling speaks the following languages:
  No languages available.

• Which industries has Tom Deterling previously worked in?   

  Tom Deterling has prior experience in the following industries:
  Certify , Technology Business Research , Star Residential Rehab , The Big Heavy World Foundation

• What is Tom Deterling’s work experience?  

  Tom Deterling has the following professional experience:
  Technology Business Research , Certify , Technology Business Research , Star Residential Rehab , The Big Heavy World Foundation .

• How can I find Tom Deterling on LinkedIn?  

  You can view Tom Deterling’s
  LinkedIn profile at LinkedIn URL.

• What are Tom Deterling’s work email addresses?  

  Tom Deterling’s work email addresses are
  [email protected].

• What company does Tom Deterling work for?  

  Tom Deterling works at
  Technology Business Research