Winston Leung winston.leung@sears.ca & | Worked collaboratively with eCommerce leaders and stakeholder groups across the organization to define and implement their analytics road map, to show how they can optimize their goals. An eg would be working with the Merchandising teams and external vendors to measure the return on investment (ROI) on their marketing campaigns in our digital channels such as Paid Search (SEM), SEO, Social, Display and Affiliate. My objective is to deliver actionable insights, suggest and improve relevant key performance indicators (KPIs) and monitor their progress once implemented by creating reports or building dashboards. As the subject matter expert I worked in partnership with IT professionals, web developers and external specialists to implement any new analytical and measurement methodologies and to ensure the efficient operation of our digital marketing channels, reporting and tracking tools. • 10+ yrs Marketing & Analytical experience in a Retail/E commerce setting. • Able to synthesize large data sets to extrapolate insights and provide recommendations. • 3+ yrs experience managing a team of analysts. • Excellent communication and presentation skills. • Outstanding data-modeling, strategy formulation, troubleshooting and problem-solving abilities, along with an capacity to collaborate cross-functionally in a fast-paced environment. • 2 yrs experience using relational databases employing query language (SQL). • 7 years experience administering & implementing web reporting tools, online customer surveys, tagging, debugger, eIntelligence and data visualization tools (Adobe Analytics /Omniture Site Catalyst, Adobe ReportBuilder, Google Tag Manager, Google Analytics, Google Adwords, Ensighten, Monetate A/B testing, ComScore, DOMO, Clicktale, ForeSee). • 7+ yrs data mining experience using a Data Warehouse environment (Netezza, Cognos, CDW, MDW, MicroStrategy, SAP, PeopleSoft, Salesforce) for Business Intelligence (strategy, customer insights). • Strong MS Office skills.

Winston Leung

Worked collaboratively with eCommerce leaders and stakeholder groups across the organization to define and implement their analytics road...

Canada

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Winston Leung’s Location Canada

Winston Leung’s Expertise Worked collaboratively with eCommerce leaders and stakeholder groups across the organization to define and implement their analytics road map, to show how they can optimize their goals. An eg would be working with the Merchandising teams and external vendors to measure the return on investment (ROI) on their marketing campaigns in our digital channels such as Paid Search (SEM), SEO, Social, Display and Affiliate. My objective is to deliver actionable insights, suggest and improve relevant key performance indicators (KPIs) and monitor their progress once implemented by creating reports or building dashboards. As the subject matter expert I worked in partnership with IT professionals, web developers and external specialists to implement any new analytical and measurement methodologies and to ensure the efficient operation of our digital marketing channels, reporting and tracking tools. • 10+ yrs Marketing & Analytical experience in a Retail/E commerce setting. • Able to synthesize large data sets to extrapolate insights and provide recommendations. • 3+ yrs experience managing a team of analysts. • Excellent communication and presentation skills. • Outstanding data-modeling, strategy formulation, troubleshooting and problem-solving abilities, along with an capacity to collaborate cross-functionally in a fast-paced environment. • 2 yrs experience using relational databases employing query language (SQL). • 7 years experience administering & implementing web reporting tools, online customer surveys, tagging, debugger, eIntelligence and data visualization tools (Adobe Analytics /Omniture Site Catalyst, Adobe ReportBuilder, Google Tag Manager, Google Analytics, Google Adwords, Ensighten, Monetate A/B testing, ComScore, DOMO, Clicktale, ForeSee). • 7+ yrs data mining experience using a Data Warehouse environment (Netezza, Cognos, CDW, MDW, MicroStrategy, SAP, PeopleSoft, Salesforce) for Business Intelligence (strategy, customer insights). • Strong MS Office skills.

Winston Leung’s Current Industry Scotiabank

Winston Leung’s Prior Industry
Sears | Telus | Holt Renfrew | Bell | Scotiabank

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Work Experience

Scotiabank

Senior Manager/Team Lead - web analytics implementaton

Fri Feb 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time) — Present

Bell

Adobe/Omniture Consultant

Sat Sep 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Feb 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time)

Holt Renfrew

Manager, Digital & eCommerce analytics

Thu Oct 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Mar 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time)

Telus

Senior Digital Analyst

Wed Oct 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Oct 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time)

Sears

eIntelligence Manager - web/digital analytics

Mon Feb 01 2010 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Nov 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time)

Sears

Digital Financial Analyst

Tue Jan 01 2008 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Feb 01 2010 00:00:00 GMT+0000 (Coordinated Universal Time)

Sears

Financial Analyst, Home Decor

Fri Sep 01 2006 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Dec 01 2008 00:00:00 GMT+0000 (Coordinated Universal Time)

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FAQ About Winston Leung

Winston Leung is located at
Canada

Winston Leung is a
Worked collaboratively with eCommerce leaders and stakeholder groups across the organization to define and implement their analytics road map, to show how they can optimize their goals. An eg would be working with the Merchandising teams and external vendors to measure the return on investment (ROI) on their marketing campaigns in our digital channels such as Paid Search (SEM), SEO, Social, Display and Affiliate. My objective is to deliver actionable insights, suggest and improve relevant key performance indicators (KPIs) and monitor their progress once implemented by creating reports or building dashboards. As the subject matter expert I worked in partnership with IT professionals, web developers and external specialists to implement any new analytical and measurement methodologies and to ensure the efficient operation of our digital marketing channels, reporting and tracking tools. • 10+ yrs Marketing & Analytical experience in a Retail/E commerce setting. • Able to synthesize large data sets to extrapolate insights and provide recommendations. • 3+ yrs experience managing a team of analysts. • Excellent communication and presentation skills. • Outstanding data-modeling, strategy formulation, troubleshooting and problem-solving abilities, along with an capacity to collaborate cross-functionally in a fast-paced environment. • 2 yrs experience using relational databases employing query language (SQL). • 7 years experience administering & implementing web reporting tools, online customer surveys, tagging, debugger, eIntelligence and data visualization tools (Adobe Analytics /Omniture Site Catalyst, Adobe ReportBuilder, Google Tag Manager, Google Analytics, Google Adwords, Ensighten, Monetate A/B testing, ComScore, DOMO, Clicktale, ForeSee). • 7+ yrs data mining experience using a Data Warehouse environment (Netezza, Cognos, CDW, MDW, MicroStrategy, SAP, PeopleSoft, Salesforce) for Business Intelligence (strategy, customer insights). • Strong MS Office skills. Scotiabank

Winston Leung currently works in the
Scotiabank

Winston Leung specializes in
Worked collaboratively with eCommerce leaders and stakeholder groups across the organization to define and implement their analytics road map, to show how they can optimize their goals. An eg would be working with the Merchandising teams and external vendors to measure the return on investment (ROI) on their marketing campaigns in our digital channels such as Paid Search (SEM), SEO, Social, Display and Affiliate. My objective is to deliver actionable insights, suggest and improve relevant key performance indicators (KPIs) and monitor their progress once implemented by creating reports or building dashboards. As the subject matter expert I worked in partnership with IT professionals, web developers and external specialists to implement any new analytical and measurement methodologies and to ensure the efficient operation of our digital marketing channels, reporting and tracking tools. • 10+ yrs Marketing & Analytical experience in a Retail/E commerce setting. • Able to synthesize large data sets to extrapolate insights and provide recommendations. • 3+ yrs experience managing a team of analysts. • Excellent communication and presentation skills. • Outstanding data-modeling, strategy formulation, troubleshooting and problem-solving abilities, along with an capacity to collaborate cross-functionally in a fast-paced environment. • 2 yrs experience using relational databases employing query language (SQL). • 7 years experience administering & implementing web reporting tools, online customer surveys, tagging, debugger, eIntelligence and data visualization tools (Adobe Analytics /Omniture Site Catalyst, Adobe ReportBuilder, Google Tag Manager, Google Analytics, Google Adwords, Ensighten, Monetate A/B testing, ComScore, DOMO, Clicktale, ForeSee). • 7+ yrs data mining experience using a Data Warehouse environment (Netezza, Cognos, CDW, MDW, MicroStrategy, SAP, PeopleSoft, Salesforce) for Business Intelligence (strategy, customer insights). • Strong MS Office skills.