Zi Liang

Zi Liang

Strategic Growth Leader: Digital Marketing, Analytics, AdTech, MarTech

New York, New York, United States

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Work Experience

Growth Strategist

Independent Advisor & Proud Mom

2020-07-01 — Present

Philip Morris International

Global Head of Audience Management & Targeting (Reduced Risk Product)

2018-05-01 — 2020-06-01

Philip Morris International

Global Manager, Digital Marketing Analytics (Reduced Risk Product)

2016-02-01 — 2018-04-01

MediaCom/WPP

Senior Analyst of Digital Insights & Analytics

2014-06-01 — 2015-10-01

MediaCom/WPP

Digital Insights Analyst

2012-07-01 — 2014-06-01

EducationDynamics

Marketing Analyst

2010-07-01 — 2012-05-01

Direct Marketing Educational Foundation

SEM Consultant

2010-01-01 — 2010-05-01

New York University (UNIVERSITY RELATIONS & PUBLIC AFFAIRS)

Marketing Consultant

2009-09-01 — 2009-12-01

BIG TENT ENTERTAINMENT

Marketing Research Intern

2009-05-01 — 2009-08-01

THE CENTER FOR SUSTAINABLE DEVELOPMENT AND GLOBAL COMPETITIVENESS AT STANFORD UNIVERSITY

Marketing Strategist

2007-06-01 — 2008-07-01

Macy's

Director, Audience Strategy of Communications Planning

— Present

Skills

advertising retail marketing consumer internet internet information technology beauty & spas department stores eyebrow services fashion

Languages

English , English